The New Museum of Contemporary Art Scents the Bowery

IMG_4073Just in time for the holidays!

Rafael de Cardenas / Architecture at Large has created limited edition air fresheners to go along with gifts of membership to the museum.  Three scents comprise the set, including coffee, “street meat”, and laundromat, all inspired by the famous street upon which the museum is located.  Produced in a very limited edition of 150, these nifty scent portraits of one of New York’s most colorful streets will probably go fast.  Support the work of one of the most important institutions devoted to exhibiting the work of living artists.  Donate to the New Museum today, get free admission and discounts at the awesome New Museum Store, and get these air fresheners!

Here’s more on The Scent of the Bowery from the New Museum:

Architecture at Large presents scents found on the streets of the Bowery passing by the many food carts, laundromats, and coffee shops. The air fresheners create a visceral olfactory reminder of the New Museum’s neighborhood.
A set of three unique scents, each in the form of the museum’s iconic silhouette, means the Bowery is only a sniff away.
Rafael de Cardenas | Architecture at Large is a seasoned resource for design vision
and execution focused on architecture, residential and commercial interiors, furniture, and integrated objects. Founded in New York’s Chinatown in 2006 the firm’s work favors the strategic over the thematic, the cosmopolitan over the typological and the atmospheric over the static.
Available Categories:
Standard Individual ($65)
Standard Dual ($105)
Deluxe ($405)
Premium ($1,005)
Click here or contact us at or 212.219.1222 x.234 to reserve your 2013 Holiday Gift Membership today. Also available for purchase at the Museum’s Front Desk and in the New Museum Store.


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